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Privacy Statement, last updated 23rd May 2016.

We fully abide to the EU Data Protection Directive 95/46/EC and will therefore not share any of your data or information with 3rd parties, unless on an agreed basis.

We Love Cinema Ltd ( "we", or "us"), trading as usheru, at Fumbally Square, Fumbally Lane, Dublin 8 knows that you care how information about you is used and shared. This Privacy Statement explains what information of yours will be collected by We Love Cinema when you use our websites. We will also explain how and why we use this information collected. Lastly you can at any time cancel, correct or delete the information/data “we” have collect on your part. We will not use or share your information with anyone except as described in this Privacy Statement.

The data we collect is used to understand, in a general way, which films are of interest to which types of groups in the general population, and the ways in which they buy tickets for these films at the cinema. We collect this data in collaboration with our film distribution partner Universal Pictures Ireland Ltd and all cinema partners, who will be privy to the information which identifies you (such that the lack of it may cause some issues when redeeming your ticket at the cinema), and have restricted access to anonymised data which identifies your behaviour in a group and on our website.

By visiting this webpage, you are accepting the practices described in this Privacy Statement.

User Provided Information and Sharing your Information

We receive and store any information you enter on our website or give us in any other way. You can choose not to provide this information but this means that you will not be able to fully avail of all the features that we have to offer.

Typical examples of the information you provide us with when you purchase and/or register might include, but are not limited to information which identifies you (your name, e-mail address,); and information that does not identify you (your age and gender; the movies and actors you like or dislike; your general film preferences.; your behaviour on our website).

The data will be stored on servers in the jurisdiction of Ireland.

A user can, at any time, request access to his/her personal data from We Love Cinema Ltd.

Mobile Web

When you access the website on mobile web, we may receive information about your location and your mobile device. This information is used to provide you with location-based services, such as advertising, local showtimes, search results, and other personalized content.

Social Networks

By using the Site’s social network connection function, you will grant us permission to access all of the elements of your social network profile information that you have made available to be shared (as per the settings chosen by you in your social network profile) and to use it in accordance with the social network’s terms of use and this Privacy Statement.

Cookies

Like many websites, we use "cookies," and we obtain certain types of information when your Web browser accesses We Love Cinema Ltd websites or other content served by or on behalf of We Love Cinema Ltd on other Web sites. The "help" portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies. However, because cookies allow you to take full advantage of some of We Love Cinema’s essential features, we recommend that you leave them turned on.

Security

We value your security, and understand it is our responsibility to ensure that your data remains protected and secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

We commit to not store your information for longer than is necessary for the purposes described in this Privacy Statement. After a reasonable period, data may only be stored at anonymised data, and will not identify you as an individual.

Links to Other Web Sites

We are not responsible for the practices employed by websites linked to or from our website nor the information or content contained therein. Please remember that when you use a link to go from our website to another Web site, our Privacy Statement is no longer in effect.